Pet Picks
Client: Hulu
When browsing streaming services, people often become frustrated because they are unsure what to watch.
We wanted to assist them by giving viewers recommendations from their most trusted companions.
Hulu will invite viewers to share videos of themselves streaming Hulu with their pets on TikTok.
Hulu will then create a page with recommendations from the most popular pets on TikTok. The pet’s owners can showcase their pets on the site with a bio about them and their streaming habits. The Pet Picks icon will appear on shows that have been recommended by a pet.
